I hold a Master of Computer Applications (MCA) degree, which gives me a strong foundation in technical problem-solving, web technologies, and Read more analytics — all of which play a vital role in successful digital marketing.

As an SEO Executive at a digital marketing company, I was responsible for implementing and managing SEO strategies that helped clients improve their Read more online visibility, search engine rankings, and organic traffic. I worked closely with content writers, web developers, and marketing teams to execute both on-page and off-page SEO tasks effectively. During my time in the role, I: Conducted comprehensive keyword research and competitor analysis to identify growth opportunities. Optimized website content, meta tags, internal linking, and technical elements to enhance on-page SEO. Built high-quality backlinks through guest posting, outreach, and citation submissions. Monitored website performance using tools like Google Analytics, Google Search Console, and SEMrush/Ahrefs. Performed regular SEO audits and implemented fixes to improve site health and crawlability. Collaborated with the paid media team to align SEO and PPC strategies for maximum ROI. Reported monthly progress to clients, highlighting key metrics, improvements, and next steps. This role laid a strong foundation for my digital marketing career and allowed me to develop a deep understanding of search engine algorithms, user intent, and effective content strategies.